Douglas Fir
Northern White Pine Idaho White Pine Western Soft Pine
Western Hemlock Washington Red Cedar Red Fir and Larch
Norway Pine
HOW CHOOSING THE RIGHT WOOD EFFECTS
THE CONSERVATION OF LUMBER E
VERY thinking man and woman today is appalled at the extravagant use of
our natural resources during the early days of colonization in this country.
The price of much of our agricultural development was paid in a tremendous waste of our timber resources.
Countless acres were cleared and the timber burned to make way for crops. Log Burning Bees” were common practice.
The lumber markets of the day were insufficient to absorb the vast amount of timber cut. ***
That was before the great agricultural, commercial and industrial development in
this country had provided markets, and with those markets, a true measure of the value of our timber resources.
Today everybody believes in conservation in one form or another.
We strive to conserve our valuable resources. Lumber manufacture, as it exists today, makes possible the economical conversion of our timber into homes, farm buildings, factories and countless articles all of use and of service to mankind.
There is a duty to future generations in the practical conservation of our timber
resources.
While the Government is perfecting its forest policy, there is a very practical form of conservation that every user of lumber— whether for home building, on the farm or in the industries—can apply.
Lumber is too frequently bought on appearance, on price or a tradition that has grown up in an industry.
Too little attention has been given to the inherent qualities of the different kinds of lumber and their special fitness for the service they are asked to perform.
The waste today in the thoughtless, indiscriminate use of lumber mounts into the millions of board feet—25%, 50% or 75% service rather than the 100% that lumber, properly selected, is able to deliver.
The elimination of this waste through a broader lumber intelligence will go a long way toward solving the question of our future lumber supply and in making more effective the forest policy of the Nation.
***
What we advocate is conservation and economy through the use of the right wood in its proper place.
To this end we will supply to lumber dealers and to the public, any desired information as to the qualities of the different species and the best wood for a given purpose.
This service will be as broad and impartial as we know how to make it. We are not partisans of any particular species of wood. We advise the best lumber for the purpose, whether we handle it or not.
From now on the Weyerhaeuser Forest Products trade-mark will be plainly stamped on our product.
When you buy lumber for any purpose, no matter how much or how little, you can look at the mark and know that you are getting a standard article of known merit.
Weyerhaeuser Forest Products are distributed through the established trade channels by the Weyerhaeuser Sales Company, Spokane, Washington, with branch offices and representatives throughout the country.
WEYERHAEUSER FOREST PRODUCTS
SAINT PAUL* MINNESOTA
Producers of Douglas Fir, Western Hemlock, Washington Red Cedar and Cedar Shingles on the Pacific Coast; Idaho White Pine, Western Soft Pine, Red Fir and Larch in the Inland Empire;
Northern White Pine and Norway Pine in the Lake States.
Northern White Pine Idaho White Pine Western Soft Pine
Western Hemlock Washington Red Cedar Red Fir and Larch
Norway Pine
HOW CHOOSING THE RIGHT WOOD EFFECTS
THE CONSERVATION OF LUMBER E
VERY thinking man and woman today is appalled at the extravagant use of
our natural resources during the early days of colonization in this country.
The price of much of our agricultural development was paid in a tremendous waste of our timber resources.
Countless acres were cleared and the timber burned to make way for crops. Log Burning Bees” were common practice.
The lumber markets of the day were insufficient to absorb the vast amount of timber cut. ***
That was before the great agricultural, commercial and industrial development in
this country had provided markets, and with those markets, a true measure of the value of our timber resources.
Today everybody believes in conservation in one form or another.
We strive to conserve our valuable resources. Lumber manufacture, as it exists today, makes possible the economical conversion of our timber into homes, farm buildings, factories and countless articles all of use and of service to mankind.
There is a duty to future generations in the practical conservation of our timber
resources.
While the Government is perfecting its forest policy, there is a very practical form of conservation that every user of lumber— whether for home building, on the farm or in the industries—can apply.
Lumber is too frequently bought on appearance, on price or a tradition that has grown up in an industry.
Too little attention has been given to the inherent qualities of the different kinds of lumber and their special fitness for the service they are asked to perform.
The waste today in the thoughtless, indiscriminate use of lumber mounts into the millions of board feet—25%, 50% or 75% service rather than the 100% that lumber, properly selected, is able to deliver.
The elimination of this waste through a broader lumber intelligence will go a long way toward solving the question of our future lumber supply and in making more effective the forest policy of the Nation.
***
What we advocate is conservation and economy through the use of the right wood in its proper place.
To this end we will supply to lumber dealers and to the public, any desired information as to the qualities of the different species and the best wood for a given purpose.
This service will be as broad and impartial as we know how to make it. We are not partisans of any particular species of wood. We advise the best lumber for the purpose, whether we handle it or not.
From now on the Weyerhaeuser Forest Products trade-mark will be plainly stamped on our product.
When you buy lumber for any purpose, no matter how much or how little, you can look at the mark and know that you are getting a standard article of known merit.
Weyerhaeuser Forest Products are distributed through the established trade channels by the Weyerhaeuser Sales Company, Spokane, Washington, with branch offices and representatives throughout the country.
WEYERHAEUSER FOREST PRODUCTS
SAINT PAUL* MINNESOTA
Producers of Douglas Fir, Western Hemlock, Washington Red Cedar and Cedar Shingles on the Pacific Coast; Idaho White Pine, Western Soft Pine, Red Fir and Larch in the Inland Empire;
Northern White Pine and Norway Pine in the Lake States.