Habirshaw Insulated Wire-Plus
Western Electric Companyʼs Service
T
WO pages facing in the Saturday Evening Post of April 10th carry the first announcement of another important forward step in Habirshaw development.
HaBIRSHAW success began by, and continues in, the making of good wire. Upon the sound foundation of a “quality first” policy, an engineering and manufacturing organization was builded which could assure progress in quality and a direct answer to every wire need of the electrical industry.
NATIONAL advertising and merchandising, not by destructive competitive sales tactics, but through sincere cooperation with architects, electrical engineers, contractors
and dealers, and central station organizations everywhere, cultivated a broad and stable market.
And now that market is everywhere brought into touch with Habirshaw through the great organization of the Western Electric Company. The warehousing and distribution service of Western Electric Company is national in extent and renders an economical electrical equipment service unequaled in America today.
A HIGH STANDARD product, such as Habirshaw wire, adds appreciably to the value of Western Electric Company’s service and, too, Western Electric service is an invaluable supplement to the excellence of Habirshaw wire!
The advertisement here reproduced will appear as two pages facing in Saturday Evening Post, Literary Digest and other national advertising media.
It is an announcement of the greatest importance to the entire electrical industry and deserves a careful reading.
HABIRSHAW advertising will he expanded during 1920 to keep in touch with the everbroadening Habirshaw markets.
Page space in the greatest national-publications will be used — and the long-established Habirshaw policy of cooperation with the electrical industry will be adhered to.
This map is a graphic representation of the national marketing of Habirshaw insulated wire, through the branches and sub-branches of the Western Electric Company. Every important center in the United States is brought into touch with ample reserve stocks of Habirshaw wire by this widespread and efficient service of warehousing and distribution.
Habirshaw Wire and Cable is made to meet all the requirements for communication or the transmission of electric power.
Not only for the simple devices of the home, but for every conceivable machine or device of the industrial world, wherever electricity is used as power.
Electrical experts as well as industrial engineers and architects highly respect the uniform quality of Habirshaw Insulated Wire.
Our corps of engineers are constantly co-operating with them in the interest of meeting advances in electrical science.
These engineers have for their experimental and testing stations the modern Habirshaw plants and laboratories, equipped with every resource of mechanical skill and scientific knowledge.
Through intimate touch with the demands of the electrical world, by reason of its 43 branch houses, the Western Electric Company cannot only supply the services of the Habirshaw engineering corps, but Habirshaw Wire to meet the needs for all transmission and communication purposes.
This, together with the fact that the Western Electric Company’s purpose is to supply almost any electrical equipment material, device or machine known to modern electric science, completes an economic electrical equipment service unequalled in this country today.
Obviously, great economy is effected by selecting the Western Electric Company as an exclusive source of electric equipment, supply and service.
The Western Electric Company sells to dealers, contractors and central stations everywhere electric material of standard quality.
Habirshaw wire may be secured on request in any Western Electric house, but is carried in stock in the following Branch Houses:
Boston
Providence New York Newark
New Haven Syracuse Buffalo
Philadelphia Baltimore
Cincinnati Nashville
Pittsburgh
Youngstown
Chicago
Indianapolis Milwaukee
Grand Rapids Detroit
St. Louis
Memphis
San Francisco
Oakland
Cleveland
Insulated Wire & Cable
HABIRSHAW
the test of time
Proven byFor more than thirty years — practically from the beginning of the electrical industry —
Habirshaw Insulated Wire has been accepted as a standard of quality all over the World.
Habirshaw Wire Manufactured by Habirshaw Electric Cable Co.
10 East 43rd Street. New York
Habirshaw Power Cables — Rubber, Varnished Cambric and Paper — Sector and Concentric
Habirshaw Wire Distributed by Western Electric Company
Offices in All Principal Cities
Western Electric Companyʼs Service
T
WO pages facing in the Saturday Evening Post of April 10th carry the first announcement of another important forward step in Habirshaw development.
HaBIRSHAW success began by, and continues in, the making of good wire. Upon the sound foundation of a “quality first” policy, an engineering and manufacturing organization was builded which could assure progress in quality and a direct answer to every wire need of the electrical industry.
NATIONAL advertising and merchandising, not by destructive competitive sales tactics, but through sincere cooperation with architects, electrical engineers, contractors
and dealers, and central station organizations everywhere, cultivated a broad and stable market.
And now that market is everywhere brought into touch with Habirshaw through the great organization of the Western Electric Company. The warehousing and distribution service of Western Electric Company is national in extent and renders an economical electrical equipment service unequaled in America today.
A HIGH STANDARD product, such as Habirshaw wire, adds appreciably to the value of Western Electric Company’s service and, too, Western Electric service is an invaluable supplement to the excellence of Habirshaw wire!
The advertisement here reproduced will appear as two pages facing in Saturday Evening Post, Literary Digest and other national advertising media.
It is an announcement of the greatest importance to the entire electrical industry and deserves a careful reading.
HABIRSHAW advertising will he expanded during 1920 to keep in touch with the everbroadening Habirshaw markets.
Page space in the greatest national-publications will be used — and the long-established Habirshaw policy of cooperation with the electrical industry will be adhered to.
This map is a graphic representation of the national marketing of Habirshaw insulated wire, through the branches and sub-branches of the Western Electric Company. Every important center in the United States is brought into touch with ample reserve stocks of Habirshaw wire by this widespread and efficient service of warehousing and distribution.
Habirshaw Wire and Cable is made to meet all the requirements for communication or the transmission of electric power.
Not only for the simple devices of the home, but for every conceivable machine or device of the industrial world, wherever electricity is used as power.
Electrical experts as well as industrial engineers and architects highly respect the uniform quality of Habirshaw Insulated Wire.
Our corps of engineers are constantly co-operating with them in the interest of meeting advances in electrical science.
These engineers have for their experimental and testing stations the modern Habirshaw plants and laboratories, equipped with every resource of mechanical skill and scientific knowledge.
Through intimate touch with the demands of the electrical world, by reason of its 43 branch houses, the Western Electric Company cannot only supply the services of the Habirshaw engineering corps, but Habirshaw Wire to meet the needs for all transmission and communication purposes.
This, together with the fact that the Western Electric Company’s purpose is to supply almost any electrical equipment material, device or machine known to modern electric science, completes an economic electrical equipment service unequalled in this country today.
Obviously, great economy is effected by selecting the Western Electric Company as an exclusive source of electric equipment, supply and service.
The Western Electric Company sells to dealers, contractors and central stations everywhere electric material of standard quality.
Habirshaw wire may be secured on request in any Western Electric house, but is carried in stock in the following Branch Houses:
Boston
Providence New York Newark
New Haven Syracuse Buffalo
Philadelphia Baltimore
Cincinnati Nashville
Pittsburgh
Youngstown
Chicago
Indianapolis Milwaukee
Grand Rapids Detroit
St. Louis
Memphis
San Francisco
Oakland
Cleveland
Insulated Wire & Cable
HABIRSHAW
the test of time
Proven byFor more than thirty years — practically from the beginning of the electrical industry —
Habirshaw Insulated Wire has been accepted as a standard of quality all over the World.
Habirshaw Wire Manufactured by Habirshaw Electric Cable Co.
10 East 43rd Street. New York
Habirshaw Power Cables — Rubber, Varnished Cambric and Paper — Sector and Concentric
Habirshaw Wire Distributed by Western Electric Company
Offices in All Principal Cities