More than 10 kw. of exterior illumination add to the beauty of the Cinderella Building at night.
Lighted cylinders and panels contribute to the decoration and the illumination of this lobby.
Light is used, in the retail store of the Cinderella Cosmetics Company in St. Paul, Minn., to emphasize and add to the appeal of style and beauty that is so important in the marketing of cosmetics and toilet articles.
In developing a wiring installation for lighting that would complement and accentuate the modernistic motif of the design the Lighting Bureau of the local electric service company proved to be of inestimable value. Its co-operation and suggestions resulted in a lighting installation that is styled to the surroundings, and one that provides a high standard of modern illumination. At the same time, the wiring installation is designed to make even higher standards of illumination available when future improvements in lighting point to their need.
A lighting load of 30 kw. is used in this Cinderella Building, which is lighted to 10 and 12 foot candles throughout the entire working area. The windows are lighted to 200 watts per running foot and approximately 10 kw. are used in the exterior illumination of the building. The wiring installation is designed to carry a lighting load 60% greater than that now installed, and oversized conduit has been used to make it economical to further increase the lighting installation when desired.
The completed installation, with its flexibility and reserve, is proof of the value of the co-operation of the electric service company’s illuminating engineers in helping to make a building adaptable to developments of a kind that are constantly calling for an increased use of electricity.
For information about trends in lighting standards, and about adequate wiring, call on the Lighting Bureau of your local electric service company, or write direct
NATIONAL ELECTRIC LIGHT ASSOCIATION, 420 LEXINGTON AVENUE, NEW YORK, N. Y. STUDIES IN TECHNICAL CO-OPERATION_
LIGHTED
for today s standards
. . . wired for tomorrow’s
•
by WERNER WITTKAMP, designer, St. Paul, Minn.
Lighted cylinders and panels contribute to the decoration and the illumination of this lobby.
Light is used, in the retail store of the Cinderella Cosmetics Company in St. Paul, Minn., to emphasize and add to the appeal of style and beauty that is so important in the marketing of cosmetics and toilet articles.
In developing a wiring installation for lighting that would complement and accentuate the modernistic motif of the design the Lighting Bureau of the local electric service company proved to be of inestimable value. Its co-operation and suggestions resulted in a lighting installation that is styled to the surroundings, and one that provides a high standard of modern illumination. At the same time, the wiring installation is designed to make even higher standards of illumination available when future improvements in lighting point to their need.
A lighting load of 30 kw. is used in this Cinderella Building, which is lighted to 10 and 12 foot candles throughout the entire working area. The windows are lighted to 200 watts per running foot and approximately 10 kw. are used in the exterior illumination of the building. The wiring installation is designed to carry a lighting load 60% greater than that now installed, and oversized conduit has been used to make it economical to further increase the lighting installation when desired.
The completed installation, with its flexibility and reserve, is proof of the value of the co-operation of the electric service company’s illuminating engineers in helping to make a building adaptable to developments of a kind that are constantly calling for an increased use of electricity.
For information about trends in lighting standards, and about adequate wiring, call on the Lighting Bureau of your local electric service company, or write direct
NATIONAL ELECTRIC LIGHT ASSOCIATION, 420 LEXINGTON AVENUE, NEW YORK, N. Y. STUDIES IN TECHNICAL CO-OPERATION_
LIGHTED
for today s standards
. . . wired for tomorrow’s
•
by WERNER WITTKAMP, designer, St. Paul, Minn.